Getting children invested from day one
noodle helps employers give every employee’s child a pension from birth – creating financial confidence, long-term wealth and a new generation of investors.
- A unique employee benefit that families will never forget
- £1,000 invested at birth could grow to over £500,000 by retirement
- Invested for decades in global markets and Britain’s public companies
How 
works
1
Employer invests £1,000
Businesses can contribute £1,000 into a pension for employees’ children, giving them a financial head start from the very beginning.
2
The Government adds £250
Because the investment is made through a pension, tax relief increases the initial investment by 25%, giving every child an even stronger start.
3
Decades of compounding begin
From day one, children benefit from decades of long-term investing. With regular updates and optional future contributions, they begin life with a lasting connection to investing and a stronger financial future.
Why ?
Building financial literacy
As kids get older, we’ll show them how their investments are performing, tailored to how old they are and what they’ll be learning about money.
Market participation
noodle brings the stock market to everyone, from birth. We aim to give everyone the ability to build wealth from the start of their lives.
Reduce the wealth divide
By getting children involved and engaged in their finances from a young age, we hope to reduce the wealth gap and give more a shot at financial security.
£1k could turn into a £500k retirement pot through compounding
A noodle pension scheme could mean that a single £1k investment from an employer is worth £500,000 over 65 years.
£1k compounding with noodle
Assuming historic rate of return for MSCI World Net GBP
The greatest inequality in investing isn’t how much people invest. It’s when they get the chance to begin.
Simon Howland
CEO of noodle
Frequently asked questions
For companies
How do we set noodle up for our team?
Businesses can launch noodle through our online platform in minutes. Add your team and we’ll take care of the onboarding, reporting and administration.
How much does it cost?
There’s no further cost besides the one-off £1,000 invested per child. Should you wish to make a larger or recurring contribution, or provide a noodle pension for other children, you can.
Why offer this as an employee benefit?
noodle is a unique employee benefit that supports employees at one of life’s biggest milestones – starting or growing a family. It helps attract and retain talent while creating a lasting social impact without breaking the budget.
How are the funds invested?
Each child’s pot is invested in a diversified portfolio of global and British equities, built for long-term growth over a multi-decade horizon.
For families
What does my child actually receive?
A pension pot kick-started with a £1,000 investment from the employer plus a £250 Government top-up, invested for long-term growth from day one.
Can I add my own contributions?
Yes. Contributions are completely optional, but you can top up your child’s pot at any time to give their savings an extra boost.
When can the money be accessed?
It’s a pension, so the pot is designed to be accessed at retirement age – giving decades of compounding to do the heavy lifting.
What happens if I change jobs?
The pot belongs to your child, not your employer, so it stays invested and keeps growing even if you move on.
Join our journey today
Sign up for updates on the noodle pension scheme, whether you’re a business or a parent.
You can also email us on info@noodleinvest.com.
We’ll only keep you updated on our progress.
No spam.
